New beauty salon in Mission aims to be ‘safe space’ for clients

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Elevate Organic Salon + Spa is now open in the small business heart of downtown Mission.

The shop offers hair and beauty care, along with massages and other service, with a special emphasis on creating a “welcoming and affirming” environment for clients.

Elevate is where Indigo Rose Salon used to be

  • Elevate opened in October at 5420 Johnson Drive, in a space next door to Sully’s pub.
  • The shop is hosting a special pop-up event later this month to celebrate its opening.
  • Indigo Rose moved out of that storefront about a year ago to occupy a historic home in Merriam.

Shop moved from downtown OP

  • Elevate Salon owner Jennifer Schouten originally opened her Overland Park salon in 2021.
  • She said Elevate quickly grew out of that downtown space.
  • The move to the larger Mission space, she says, has allowed her to add an in-house esthetician, a masseuse and a lash tech.
  • Elevate’s gender-less booking menu is available online here.
Elevate Organic Spa Mission
The interior of Elevate. Photo courtesy Elevate Organic Salon + Spa

Elevate aims to create a “safe space”

  • Schouten said Elevate aims to create a space that feels inclusive for all clients.
  • By the time their appointment is over, Schouten said, clients should have a sense of “radical self acceptance.”
  • “[Clients should feel] love and acceptance from us, but that they should actually walk out and feel it for themselves,” Schouten said.

Schouten stocks “low-toxic” products

  • She opened her own practice inside another salon eight years ago with a goal of using low-toxicity produces, after learning ingredients in some hair product lines may be are carcinogenic.
  • “That made me feel terrible,” Schouten said. “Not only am I working with it all day long, but I put it on people and I felt this responsibility to make a difference.”

Go deeper: Learn more about Elevate’s pop-up shopping event on Sunday, Jan. 29.

About the author

Juliana Garcia
Juliana Garcia

👋 Hi! I’m Juliana Garcia, and I cover Prairie Village and northeast Johnson County for the Johnson County Post.

I grew up in Roeland Park and graduated from Shawnee Mission North before going on to the University of Kansas, where I wrote for the University Daily Kansan and earned my bachelor’s degree in  journalism. Prior to joining the Post in 2019, I worked as an intern at the Kansas City Business Journal.